WICHITA, Kan., July 20, 2010 - If you've been considering a plunge into social media but never had the motivation, how about the prospect of winning a new Apple iPad? That is the grand prize for one of two social media events planned by Cessna Aircraft Company, a Textron Inc. (NYSE: TXT) company, at this year's Experimental Aircraft Association's annual week-long conference - AirVenture 2010.

Cessna will host a Tweetup and, in what is probably an Oshkosh first, a Tweasure Hunt, both focused primarily for Twitter users but available to Facebook aficionados as well. Both events will take place July 28.

"We thought this would be a great way to both acknowledge the legion of social media devotees in the aviation world and punctuate the reason we all come to Oshkosh – to be around airplanes," said Tom Aniello, vice president, Cessna Marketing.

"At the morning event, we will have company executives on hand for a Tweetup about Cessna airplanes, and it's not limited to social media journalists. Right after that, we'll start the Tweasure Hunt with descriptions sent out via Twitter or Facebook about specific things with Cessna ties located around the AirVenture grounds at Wittman Regional Airport, and we have nifty prizes – an iPad is the grand prize – for finding them," Aniello said.

Cessna will have donuts and special T-shirts on hand for the first 100 at the Tweetup. Official rules for the Tweasure Hunt can be found at http://www.cessna.com/tweasurehunt. In order to receive the object descriptions, a player must follow Cessna on either of the company's Twitter accounts at www.twitter.com/fly_cessna or www.twitter.com/GetInTheAir , or be a Facebook friend of the Cessna Pilot Center page at Facebook | Cessna Pilot Centers.

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Cessna is the world's leading general aviation company, based on unit sales, with five major lines of business: Citation business jets, Caravan single-engine turboprops, Cessna single-engine piston aircraft, aftermarket services and lift solutions by CitationAir. In 2009, Cessna delivered 754 aircraft, including 289 Citation business jets, and reported revenues of about $3.3 billion. Since the company was originally established in 1927, more than 192,000 Cessna airplanes have been delivered around the world, including more than 6,000 Citations, making it the largest fleet of business jets in the world. More information about Cessna Aircraft Company is available at www.cessna.com.

Textron Inc. is a multi-industry company that leverages its global network of aircraft, defense, industrial and finance businesses to provide customers with innovative solutions and services. Textron is known around the world for its powerful brands such as Bell Helicopter, Cessna Aircraft Company, Jacobsen, Kautex, Lycoming, E-Z-GO, Greenlee, and Textron Systems. More information is available at www.textron.com.

Forward-looking Information: Certain statements in this release are forward-looking statements and speak only as of the date on which they are made, and we undertake no obligation to update or revise any forward-looking statements. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially from those contained in the statements, including but not limited to the following: [a] changes in worldwide economic and political conditions that impact demand for our products, interest rates and foreign exchange rates; [b] the interruption of production at our facilities or at our suppliers' facilities; [c] the timing of new product launches and certifications of new aircraft products; [d] the occurrence of slowdowns or downturns in customer markets in which our products are sold or supplied; [e] changes in aircraft delivery schedules or cancellations or deferrals of orders; [f] the launching of significant new products or programs which could result in unanticipated expenses; [g] changes in national or international government policies on the export and import of commercial products; [h] bankruptcy or other financial or performance problems at major suppliers or subcontractors that could cause disruptions in our supply chain; [i] continued difficult conditions in the financial markets resulting in adverse impacts to our customers, including difficulty in obtaining financing for the purchase of our products; and [j] continued volatility in the economy resulting in a prolonged downturn in the business jet market.